109399 20230519145454.0 doi 10.3390/su132011391 sideral 125413 ART-2021-125413 eng Lozano-Blasco, Raquel Universidad de Zaragoza (orcid)0000-0002-0100-1449 Analizing teens an analysis from the perspective of gamers in Youtube 2021 Access copy available to the general public Unrestricted (1) Gamers are a new social phenomenon on YouTube whose success is based on their humour and social identity. The aim of this research is to deepen the understanding of the behaviour of the 100 gamers with the largest numbers of fans worldwide by studying their channels on YouTube; (2) Methods: This is a longitudinal research study from 20/08/2019 to 20/08/2020. The methodology consists of three techniques: social media analysis, opinion mining or sentiment analysis, and qualitative semantic analysis; (3) Results: The results of regression and KPI analysis confirm that the most popular contents have high levels of humour, positive polarity, irony, and subjectivity. In addition, the jargon of the digital community is used, focusing on group identification; (4) Conclusions: We conclude that teenagers use YouTube to search content that is cheerful, fun, and with high doses of humor and irony, in which gamers narrate their own vision of reality. Understanding these characteristics makes it possible to adapt educational channels to the interests of the adolescent community. At the same time, it allows us to understand how group identity is constructed in the virtual community, being able to establish lines of intervention from the educational and family orientation. info:eu-repo/semantics/openAccess by http://creativecommons.org/licenses/by/3.0/es/ 3.889 2021 ENVIRONMENTAL STUDIES 57 / 128 = 0.445 2021 Q2 T2 ENVIRONMENTAL SCIENCES 133 / 279 = 0.477 2021 Q2 T2 GREEN & SUSTAINABLE SCIENCE & TECHNOLOGY 35 / 47 = 0.745 2021 Q3 T3 GREEN & SUSTAINABLE SCIENCE & TECHNOLOGY 7 / 9 = 0.778 2021 Q4 T3 0.664 2021 Energy Engineering and Power Technology 2021 Q1 Renewable Energy, Sustainability and the Environment 2021 Q1 Management, Monitoring, Policy and Law 2021 Q1 Geography, Planning and Development 2021 Q1 5.0 2021 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Latorre-Martínez, Mª Pilar Universidad de Zaragoza (orcid)0000-0002-8486-6885 Cortes-Pascual, Alejandra Universidad de Zaragoza (orcid)0000-0002-2839-7041 4012 650 Universidad de Zaragoza Dpto. Direcc.Organiza.Empresas Área Organización de Empresas 4009 735 Universidad de Zaragoza Dpto. Psicología y Sociología Área Psicolog.Evolut.Educac 4001 625 Universidad de Zaragoza Dpto. Ciencias de la Educación Área Métod.Invest.Diag.Educac. 13, 20 (2021), 11391 [21 pp.] Sustainability (Basel) Sustainability (Switzerland) 2071-1050 726919 http://zaguan.unizar.es/record/109399/files/texto_completo.pdf Versión publicada 2689628 http://zaguan.unizar.es/record/109399/files/texto_completo.jpg?subformat=icon icon Versión publicada oai:zaguan.unizar.es:109399 articulos driver 2023-05-18-14:49:03 ARTICLE