000116352 001__ 116352 000116352 005__ 20220606152823.0 000116352 037__ $$aGDOC-2021-63070 000116352 041__ $$aspa 000116352 041__ $$aeng 000116352 100__ $$0(orcid)0000-0002-5022-2731$$1467795$$aVíctor Lope, Salvador 000116352 24500 $$963070$$aMarca corporativa digital 000116352 24200 $$963070$$aDigital corporate branding 000116352 260__ $$aZaragoza$$bUniversidad de Zaragoza$$c2021-2022 000116352 521__ $$9701$$aMáster Universitario en Consultoría de Información y Comunicación Digital$$bMaster's in Digital Information and Communication Consulting 000116352 540__ $$aby-nc-sa$$bCreative Commons$$c3.0$$uhttp://creativecommons.org/licenses/by-nc-sa/3.0/ 000116352 700__ $$0(orcid)0000-0003-3006-8236$$1549321$$aJavier de Sola, Pueyo 000116352 830__ $$9565 000116352 8564_ $$s11838$$uhttps://zaguan.unizar.es/record/116352/files/guia-63070-es.pdf$$yGuía (idioma español) 000116352 8564_ $$s8636$$uhttps://zaguan.unizar.es/record/116352/files/guia-63070-en.pdf$$yGuide (english) 000116352 970__ $$aGDOC-2021-63070 000116352 980__ $$aGDOC$$bCiencias Sociales y Jurídicas$$bSocial Sciences and Law$$c103