000117462 001__ 117462
000117462 005__ 20240319081000.0
000117462 0247_ $$2doi$$a10.17645/mac.v10i1.4760
000117462 0248_ $$2sideral$$a128137
000117462 037__ $$aART-2022-128137
000117462 041__ $$aeng
000117462 100__ $$aGil-quintana, J.
000117462 245__ $$aNano-influencers edutubers: perspective of centennial generation families in spain
000117462 260__ $$c2022
000117462 5060_ $$aAccess copy available to the general public$$fUnrestricted
000117462 5203_ $$aIn recent decades, the incipient technological development has generated a radical change in the way people access and transmit knowledge. Educational institutions must have a teaching staff adapted to new forms of consuming information. The purpose of this research is to know the media competence of Spanish teachers, from the perspective of families of schoolchildren in primary education. This analysis is based on the investigation published by 50 renowned international experts in media competence, which revolves around six major dimensions. In our analysis, we focused on the processes of interaction, production, and dissemination of content by teachers on YouTube. A questionnaire has been devised with a sample formed by 1228 families, a personal interview with a sample formed by 20 families, and a comparative analysis of the productions and interaction of amateur teachers on YouTube platform and of recognized “edutubers, ” as well as the use given to the dissemination of content on social networks. In the results obtained, the profile of a teaching staff that is increasingly disseminating and producing on social networks stands out, becoming content creators through their own YouTube channels, which also proposes tools for an interaction adapted to the centennial generation, using different digital communication tools. Differences were found comparing the three dimensions involved in this analysis, with teachers obtaining more positive evaluations as producers and as interactors in private schools than in subsidized and public schools. Likewise, differences were found between nano-influencers and macro-influencers in the use of aesthetic elements that make up the videos analyzed among the “edutubers.”. © 2022 by the author(s); licensee Cogitatio (Lisbon, Portugal).
000117462 536__ $$9info:eu-repo/grantAgreement/ES/DGA/S29-17R
000117462 540__ $$9info:eu-repo/semantics/openAccess$$aby$$uhttp://creativecommons.org/licenses/by/3.0/es/
000117462 590__ $$a3.1$$b2022
000117462 592__ $$a0.865$$b2022
000117462 591__ $$aCOMMUNICATION$$b33 / 96 = 0.344$$c2022$$dQ2$$eT2
000117462 593__ $$aCommunication$$c2022$$dQ1
000117462 594__ $$a5.0$$b2022
000117462 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/publishedVersion
000117462 700__ $$ade León, E. V.
000117462 700__ $$aOsuna-acedo, S.
000117462 700__ $$0(orcid)0000-0002-0004-1094$$aMarta-lazo, C.$$uUniversidad de Zaragoza
000117462 7102_ $$15013$$2675$$aUniversidad de Zaragoza$$bUnidad Predepartam. Period.Co.$$cÁrea Periodismo
000117462 773__ $$g10, 1 (2022), 247-258$$tMedia and Communication$$x2183-2439
000117462 8564_ $$s302687$$uhttps://zaguan.unizar.es/record/117462/files/texto_completo.pdf$$yVersión publicada
000117462 8564_ $$s2327204$$uhttps://zaguan.unizar.es/record/117462/files/texto_completo.jpg?subformat=icon$$xicon$$yVersión publicada
000117462 909CO $$ooai:zaguan.unizar.es:117462$$particulos$$pdriver
000117462 951__ $$a2024-03-18-14:02:43
000117462 980__ $$aARTICLE