| Página principal > Artículos > Impacts of technological embodiment through virtual reality on potential guests’ emotions and engagement > MARC |
000129557 001__ 129557 000129557 005__ 20231221152907.0 000129557 0247_ $$2doi$$a10.1080/19368623.2020.1770146 000129557 0248_ $$2sideral$$a118070 000129557 037__ $$aART-2020-118070 000129557 041__ $$aeng 000129557 100__ $$0(orcid)0000-0001-7118-9013$$aFlavián, Carlos$$uUniversidad de Zaragoza 000129557 245__ $$aImpacts of technological embodiment through virtual reality on potential guests’ emotions and engagement 000129557 260__ $$c2020 000129557 5060_ $$aAccess copy available to the general public$$fUnrestricted 000129557 5203_ $$aVirtual reality technologies have increased the integration between devices and the human senses. Despite the increased interest in embodied technologies in tourism, there has been little research into the effectiveness of virtual reality, particularly in the hospitality sector. The aim of the present work is to analyze the impact of technological embodiment on potential guests’ emotional reactions and engagement in the context of a hotel-based virtual reality experience. Results from a laboratory experiment showed that, compared to desktop computers and mobile phones, virtual reality devices evoke more positive emotional reactions and higher levels of psychological and behavioral engagement. In addition, emotions and psychological engagement mediate the impact of embodied virtual reality devices on behavioral engagement. The results underline the importance of technological embodiment in providing engaging hotel-based pre-experiences, where the hotels incorporate virtual reality into their communication strategies. 000129557 536__ $$9info:eu-repo/grantAgreement/ES/DGA/LMP65-18$$9info:eu-repo/grantAgreement/ES/DGA/S20-17R 000129557 540__ $$9info:eu-repo/semantics/openAccess$$aAll rights reserved$$uhttp://www.europeana.eu/rights/rr-f/ 000129557 590__ $$a7.022$$b2020 000129557 591__ $$aMANAGEMENT$$b42 / 225 = 0.187$$c2020$$dQ1$$eT1 000129557 591__ $$aBUSINESS$$b33 / 153 = 0.216$$c2020$$dQ1$$eT1 000129557 591__ $$aHOSPITALITY, LEISURE, SPORT & TOURISM$$b10 / 58 = 0.172$$c2020$$dQ1$$eT1 000129557 591__ $$aNURSING$$b42 / 346 = 0.121$$c2020$$dQ1$$eT1 000129557 592__ $$a1.708$$b2020 000129557 593__ $$aManagement Information Systems$$c2020$$dQ1 000129557 593__ $$aTourism, Leisure and Hospitality Management$$c2020$$dQ1 000129557 593__ $$aMarketing$$c2020$$dQ1 000129557 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/acceptedVersion 000129557 700__ $$0(orcid)0000-0003-3088-4102$$aIbáñez-Sánchez, Sergio$$uUniversidad de Zaragoza 000129557 700__ $$0(orcid)0000-0002-8253-4713$$aOrús, Carlos$$uUniversidad de Zaragoza 000129557 7102_ $$14011$$2095$$aUniversidad de Zaragoza$$bDpto. Direc.Mark.Inves.Mercad.$$cÁrea Comerci.Investig.Mercados 000129557 773__ $$g30, 1 (2020), 1-20$$pJ. hosp. mark. manag.$$tJOURNAL OF HOSPITALITY MARKETING & MANAGEMENT$$x1936-8623 000129557 8564_ $$s505137$$uhttps://zaguan.unizar.es/record/129557/files/texto_completo.pdf$$yPostprint 000129557 8564_ $$s1038978$$uhttps://zaguan.unizar.es/record/129557/files/texto_completo.jpg?subformat=icon$$xicon$$yPostprint 000129557 909CO $$ooai:zaguan.unizar.es:129557$$particulos$$pdriver 000129557 951__ $$a2023-12-21-13:09:20 000129557 980__ $$aARTICLE
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