000130012 001__ 130012
000130012 005__ 20241125101133.0
000130012 0247_ $$2doi$$a10.1108/JRIM-05-2023-0140
000130012 0248_ $$2sideral$$a136327
000130012 037__ $$aART-2023-136327
000130012 041__ $$aeng
000130012 100__ $$0(orcid)0009-0000-1853-2687$$aLavado-Nalvaiz, Natalia$$uUniversidad de Zaragoza
000130012 245__ $$aCan the humanisation of smart home speakers improve user's attitude towards covert information collection?
000130012 260__ $$c2023
000130012 5060_ $$aAccess copy available to the general public$$fUnrestricted
000130012 5203_ $$aPurpose: This paper analyses whether the humanisation of smart home speakers can improve users' attitudes towards covert information collection. Additionally, it examines the direct and indirect impact of trust, social presence and user's perceived surveillance on attitude towards covert information collection. Design/methodology/approach: A total of 679 American users of smart home speakers are surveyed, and their responses are analysed using structural equation modelling. Mediating effects are also examined. Findings: Humanisation increases social presence, improves users' attitude towards covert information collection and has a U-shaped effect on trust. A negative effect of humanisation on perceived surveillance is demonstrated. Social presence reduces perceived surveillance levels and improves users' attitude towards covert information collection. Originality/value: We examine attitude towards covert information collection as a new outcome variable. This study contributes to the growing body of research on humanisation by providing new evidence of how humanisation helps improve users' attitude towards covert information collection and generates trust in the service provider. This research indicates the important role of social presence.
000130012 536__ $$9info:eu-repo/grantAgreement/ES/DGA/S54-20R-GENERES Group$$9info:eu-repo/grantAgreement/ES/MICINN/PID2020-114874GB-I00$$9info:eu-repo/grantAgreement/ES/UZ/JIUZ-2018-SOC-08
000130012 540__ $$9info:eu-repo/semantics/openAccess$$aby-nc$$uhttp://creativecommons.org/licenses/by-nc/3.0/es/
000130012 590__ $$a9.6$$b2023
000130012 592__ $$a2.359$$b2023
000130012 591__ $$aBUSINESS$$b13 / 304 = 0.043$$c2023$$dQ1$$eT1
000130012 593__ $$aMarketing$$c2023$$dQ1
000130012 594__ $$a17.8$$b2023
000130012 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/acceptedVersion
000130012 700__ $$0(orcid)0000-0002-8798-3294$$aLucia-Palacios, Laura$$uUniversidad de Zaragoza
000130012 700__ $$0(orcid)0000-0001-6441-2504$$aPérez-López, Raúl$$uUniversidad de Zaragoza
000130012 7102_ $$14011$$2095$$aUniversidad de Zaragoza$$bDpto. Direc.Mark.Inves.Mercad.$$cÁrea Comerci.Investig.Mercados
000130012 773__ $$g(2023), [18 pp.]$$tJournal of Research in Interactive Marketing$$x2040-7122
000130012 8564_ $$s617858$$uhttps://zaguan.unizar.es/record/130012/files/texto_completo.pdf$$yPostprint
000130012 8564_ $$s1453263$$uhttps://zaguan.unizar.es/record/130012/files/texto_completo.jpg?subformat=icon$$xicon$$yPostprint
000130012 909CO $$ooai:zaguan.unizar.es:130012$$particulos$$pdriver
000130012 951__ $$a2024-11-22-11:59:46
000130012 980__ $$aARTICLE