000131681 001__ 131681
000131681 005__ 20241125101139.0
000131681 0247_ $$2doi$$a10.1016/j.foodqual.2023.105037
000131681 0248_ $$2sideral$$a137186
000131681 037__ $$aART-2023-137186
000131681 041__ $$aeng
000131681 100__ $$aMagnier, Lise
000131681 245__ $$aShould the milkman return? The effect of a reusable packaging on product perceptions and behavioural intentions
000131681 260__ $$c2023
000131681 5060_ $$aAccess copy available to the general public$$fUnrestricted
000131681 5203_ $$aThis research investigates how consumers evaluate returnable packaging for fast-moving consumer goods. Through three online studies, we analysed how returnable packaging influences consumer behavioural intentions (intention to recommend and repurchase intention), overall attitudes and product perceptions (attitude towards the product, perceived product quality, packaging convenience and perceived contamination), and the perceived environment-friendliness of the packaging. The results demonstrate that consumers, overall, rate returnable packaging more positively than single-use packaging, regardless of the type of single-use packaging (conventional or recycled plastic), the appearance of the returnable packaging (identical or different to the single-use packaging), and whether the type of product inside is non-sensitive or sensitive (a bottle of all-purpose cleaner vs. a pot of Greek-style yoghurt). Finally, the relevance and limitations of these results are discussed and their practical implications for managers, packaging designers and retailers are highlighted.
000131681 540__ $$9info:eu-repo/semantics/openAccess$$aby$$uhttp://creativecommons.org/licenses/by/3.0/es/
000131681 590__ $$a4.9$$b2023
000131681 592__ $$a1.126$$b2023
000131681 591__ $$aFOOD SCIENCE & TECHNOLOGY$$b35 / 173 = 0.202$$c2023$$dQ1$$eT1
000131681 593__ $$aNutrition and Dietetics$$c2023$$dQ1
000131681 593__ $$aFood Science$$c2023$$dQ1
000131681 594__ $$a10.4$$b2023
000131681 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/publishedVersion
000131681 700__ $$0(orcid)0000-0002-0181-2639$$aGil-Pérez, Ignacio$$uUniversidad de Zaragoza
000131681 7102_ $$15002$$2720$$aUniversidad de Zaragoza$$bDpto. Ingeniería Diseño Fabri.$$cÁrea Proyectos de Ingeniería
000131681 773__ $$g112 (2023), 105037$$pFood qual. prefer.$$tFood Quality and Preference$$x0950-3293
000131681 8564_ $$s2606873$$uhttps://zaguan.unizar.es/record/131681/files/texto_completo.pdf$$yVersión publicada
000131681 8564_ $$s2681918$$uhttps://zaguan.unizar.es/record/131681/files/texto_completo.jpg?subformat=icon$$xicon$$yVersión publicada
000131681 909CO $$ooai:zaguan.unizar.es:131681$$particulos$$pdriver
000131681 951__ $$a2024-11-22-12:01:56
000131681 980__ $$aARTICLE