Resumen: This article draws attention to the relevance of weaving for an alternative conceptualization for the theories of communication. Current vocabulary and a series of everyday expressions keep alive a memory that escapes the textile amnesia which seems to characterize our times. Textile metaphors speak of a communicational substrate that goes beyond the narrative resource to its heuristic and cognitive dimensions. A logo-media-centric vision has obscured the role of the loom and weaving in the history of media and, especially, the vivacity of their presence and significance for the Global South countries. The acknowledgment of a subterranean centrality of the textile shows some traces for the study of communication from the creative interlacing, care for life and of the social fabric. Idioma: Inglés DOI: 10.32376/d895a0ea.bde56c1e Año: 2024 Publicado en: History of Media Studies 2 (2024), [30 pp.] ISSN: 2637-6091 Tipo y forma: Artículo (Versión definitiva) Área (Departamento): Área Periodismo (Unidad Predepartam. Period.Co.)