000151424 001__ 151424
000151424 005__ 20250307114716.0
000151424 0247_ $$2doi$$a10.1016/j.paid.2025.113105
000151424 0248_ $$2sideral$$a143107
000151424 037__ $$aART-2025-143107
000151424 041__ $$aeng
000151424 100__ $$aWallace, Elaine
000151424 245__ $$aIndividual differences in perceiving disinformation sharing as opinion leadership: Effects of dark triad traits, need for uniqueness, and green identity
000151424 260__ $$c2025
000151424 5060_ $$aAccess copy available to the general public$$fUnrestricted
000151424 5203_ $$aDisinformation about climate change is spreading on social media. When influencers (those with large followings on social media) post disinformation, other users may amplify it through liking or sharing. This paper examines individual differences in perceiving influencers as opinion leaders when they post climate change disinformation. In an online study with 313 US Instagram users, we explored the role of dark triad traits, need for uniqueness (NFU), and green identity. We also explored the impact of AI (virtual) and human influencers and the apparent consensus of others with the disinformation post. We found that dark triad traits and NFU were positively associated with perceptions of opinion leadership when influencers post disinformation. Green identity was negatively associated with these perceptions. Perceived opinion leadership was similar for AI and human influencers. Finally, those who perceived opinion leadership were likely to amplify the message through word of mouth and engagement (likes or shares).
000151424 536__ $$9info:eu-repo/grantAgreement/ES/DGA/S54-23R
000151424 540__ $$9info:eu-repo/semantics/openAccess$$aby$$uhttp://creativecommons.org/licenses/by/3.0/es/
000151424 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/publishedVersion
000151424 700__ $$0(orcid)0000-0001-6631-8909$$aBuil, Isabel$$uUniversidad de Zaragoza
000151424 7102_ $$14011$$2095$$aUniversidad de Zaragoza$$bDpto. Direc.Mark.Inves.Mercad.$$cÁrea Comerci.Investig.Mercados
000151424 773__ $$g238 (2025), 113105 [6 pp.]$$pPers. individ. differ.$$tPersonality and Individual Differences$$x0191-8869
000151424 8564_ $$s582946$$uhttps://zaguan.unizar.es/record/151424/files/texto_completo.pdf$$yVersión publicada
000151424 8564_ $$s2590978$$uhttps://zaguan.unizar.es/record/151424/files/texto_completo.jpg?subformat=icon$$xicon$$yVersión publicada
000151424 909CO $$ooai:zaguan.unizar.es:151424$$particulos$$pdriver
000151424 951__ $$a2025-03-07-09:34:18
000151424 980__ $$aARTICLE