000151643 001__ 151643
000151643 005__ 20250319155217.0
000151643 0247_ $$2doi$$a10.3389/fpsyg.2021.659994
000151643 0248_ $$2sideral$$a126642
000151643 037__ $$aART-2021-126642
000151643 041__ $$aeng
000151643 100__ $$aRomero J.
000151643 245__ $$aSmart speaker recommendations: impact of gender congruence and amount of information on users'' engagement and choice
000151643 260__ $$c2021
000151643 5060_ $$aAccess copy available to the general public$$fUnrestricted
000151643 5203_ $$aThe relevance of smart speakers is steadily increasing, allowing users perform several daily tasks. From a commercial perspective, smart speakers also provide recommendations of products and services that may influence the consumer decision-making process. However, previous studies have mainly focused on the adoption of smart speakers, but there is a lack of proper guidelines that help design the way these devices should offer their consumption recommendations. Based on a stimulus-organism-response approach, we analyze how two features of smart speakers'' recommendations (the gender congruence between the customer and the speaker, and the length of the message) influence on the effectiveness of such recommendations (i.e., visiting intentions) through its impact on user engagement and attitude. Data was collected from a sample of undergrad students in Spain using an experiment design that focused on a restaurant recommendation, and analyzed using partial least squares. On the one hand, our results suggests that gender congruence generates user engagement with the smart speaker. On the other hand, message length is positively related to attitudes towards the restaurant, at a declining rate. In addition, while better attitudes lead to higher visiting intentions, the influence of engagement on visiting intentions is partially mediated via attitudes. Thus, our findings contribute to understand the antecedents of users'' engagement with smart speakers, as well as its impact on the customers'' willingness to follow smart speakers'' recommendations, constituting a base to analyze the impact of artificial intelligence solutions aimed to smooth the transitions of a customer through the stages of purchase process.
000151643 540__ $$9info:eu-repo/semantics/openAccess$$aby$$uhttp://creativecommons.org/licenses/by/3.0/es/
000151643 590__ $$a4.232$$b2021
000151643 591__ $$aPSYCHOLOGY, MULTIDISCIPLINARY$$b35 / 146 = 0.24$$c2021$$dQ1$$eT1
000151643 592__ $$a0.873$$b2021
000151643 593__ $$aPsychology (miscellaneous)$$c2021$$dQ1
000151643 594__ $$a4.0$$b2021
000151643 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/publishedVersion
000151643 700__ $$aRuiz-Equihua D.
000151643 700__ $$aLoureiro S.M.C.
000151643 700__ $$0(orcid)0000-0002-9643-2814$$aCasaló L.V.$$uUniversidad de Zaragoza
000151643 7102_ $$14011$$2095$$aUniversidad de Zaragoza$$bDpto. Direc.Mark.Inves.Mercad.$$cÁrea Comerci.Investig.Mercados
000151643 773__ $$g12 (2021), 659994 [10 pp.]$$pFront. psychol.$$tFrontiers in Psychology$$x1664-1078
000151643 8564_ $$s498718$$uhttps://zaguan.unizar.es/record/151643/files/texto_completo.pdf$$yVersión publicada
000151643 8564_ $$s2354224$$uhttps://zaguan.unizar.es/record/151643/files/texto_completo.jpg?subformat=icon$$xicon$$yVersión publicada
000151643 909CO $$ooai:zaguan.unizar.es:151643$$particulos$$pdriver
000151643 951__ $$a2025-03-19-14:19:54
000151643 980__ $$aARTICLE