169443 20260227133540.0 doi 10.5406/19346018.74.1.2.02 sideral 125334 ART-2022-125334 eng Martín, Mónica Universidad de Zaragoza (orcid)0000-0002-7565-8400 Awakening from Neoliberal Rationalities: The Ecological Conversion of Brit Marling’s Protagonist in The East 2022 This article analyzes the ecological conversion of the protagonist in The East (Zal Batmanglij, 2013) as an illustrative case of post-recession film characters that turn away from neoliberal rationalities. Actor Brit Marling plays Jane Owen, a private intelligence operative that infiltrates an underground environmentalist organization to protect the interests of polluting corporations. However, her undercover time with the ecological activists shakes her ideological principles and priorities. Undoing her workaholic, self-absorbed lifestyle, Jane eventually develops an environmental consciousness grounded in cooperative, dialogical and sustainable values. In accord with the ecocritical perspectives of contemporary social movements like Fridays for Future and Rebellion Extinction, and social scholars such as Zygmunt Bauman, Ulrich Beck and Michel Serres, the film’s formal choices support the protagonist’s turn, advocating for inclusive, non-economized worldviews and conceptions of progress guided by eco-social welfare. Access copy available to the general public Unrestricted info:eu-repo/semantics/openAccess All rights reserved http://www.europeana.eu/rights/rr-f/ 0.136 2022 Visual Arts and Performing Arts 2022 Q2 0.3 2022 info:eu-repo/semantics/article info:eu-repo/semantics/acceptedVersion 3004 345 Universidad de Zaragoza Dpto. Filolog.Inglesa y Alema. Área Filología Inglesa 74, 1 (2022), 19-27 Journal of film and video 0742-4671 248199 http://zaguan.unizar.es/record/169443/files/texto_completo.pdf Postprint 2524570 http://zaguan.unizar.es/record/169443/files/texto_completo.jpg?subformat=icon icon Postprint oai:zaguan.unizar.es:169443 articulos driver 2026-02-27-12:35:46 ARTICLE