000089611 001__ 89611
000089611 005__ 20210902121646.0
000089611 0247_ $$2doi$$a10.3390/foods9020186
000089611 0248_ $$2sideral$$a117394
000089611 037__ $$aART-2020-117394
000089611 041__ $$aeng
000089611 100__ $$0(orcid)0000-0001-8362-000X$$aPérez Y Pérez, Luis
000089611 245__ $$aNot seeing the forest for the trees: The impact of multiple labelling on consumer choices for olive oil
000089611 260__ $$c2020
000089611 5060_ $$aAccess copy available to the general public$$fUnrestricted
000089611 5203_ $$aMultiple quality labels that signal whether a particular food has special characteristics relating to geographical origin or production method have become standard within European food policy. The aim of this paper was to investigate how two of these labels in particular influence consumers’ food choices. We assessed consumers’ preferences for an extra virgin olive oil (EVOO) displaying EU quality labels and focus on whether they are complements or substitutes. In order to do so, we used a discrete choice experiment (DCE) to estimate main and two-way interactions effects with data from a self-administrated survey in a Spanish region. Results indicate that while consumers positively value both the Protected Designation of Origin (PDO) and the organic labels, the valuation for PDO is almost double that of the valuation of the organic label. Furthermore, the findings show that for a majority of consumers considered both labels substitutes, while a small group considered them complements. These findings can help producers identify an optimal labelling strategy to maximize returns on certification investments.
000089611 536__ $$9info:eu-repo/grantAgreement/ES/DGA/FITE-2014-454A
000089611 540__ $$9info:eu-repo/semantics/openAccess$$aby$$uhttp://creativecommons.org/licenses/by/3.0/es/
000089611 590__ $$a4.35$$b2020
000089611 591__ $$aFOOD SCIENCE & TECHNOLOGY$$b37 / 144 = 0.257$$c2020$$dQ2$$eT1
000089611 592__ $$a0.774$$b2020
000089611 593__ $$aFood Science$$c2020$$dQ1
000089611 593__ $$aHealth (social science)$$c2020$$dQ1
000089611 593__ $$aPlant Science$$c2020$$dQ1
000089611 593__ $$aMicrobiology$$c2020$$dQ1
000089611 593__ $$aHealth Professions (miscellaneous)$$c2020$$dQ1
000089611 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/publishedVersion
000089611 700__ $$0(orcid)0000-0003-3096-302X$$aGracia, Azucena$$uUniversidad de Zaragoza
000089611 700__ $$aBarreiro-Hurlé, Jesús
000089611 7102_ $$15011$$2235$$aUniversidad de Zaragoza$$bDpto. CC.Agrar.y Medio Natural$$cÁrea Econom.Sociol.Polit.Agra.
000089611 773__ $$g9, 2 (2020), 186 [14 pp.]$$pFoods$$tFoods$$x2304-8158
000089611 8564_ $$s644465$$uhttps://zaguan.unizar.es/record/89611/files/texto_completo.pdf$$yVersión publicada
000089611 8564_ $$s497128$$uhttps://zaguan.unizar.es/record/89611/files/texto_completo.jpg?subformat=icon$$xicon$$yVersión publicada
000089611 909CO $$ooai:zaguan.unizar.es:89611$$particulos$$pdriver
000089611 951__ $$a2021-09-02-09:03:42
000089611 980__ $$aARTICLE