The effects of learner-generated videos for YouTube on learning outcomes and satisfaction

Orús, C. (Universidad de Zaragoza) ; Barlés, M. J. (Universidad de Zaragoza) ; Belanche, D. (Universidad de Zaragoza) ; Casaló, L. (Universidad de Zaragoza) ; Fraj, E. (Universidad de Zaragoza) ; Gurrea, R. (Universidad de Zaragoza)

Resumen: This paper presents the results of an educational innovation project based on learner-generated videos. The videos were created for a YouTube channel specifically developed for a marketing course. Despite the potential of YouTube as a learning tool in education, its use as a learning instrument for learner-generated content is scarce. In this project, students could voluntarily participate in the creation of videos, which were then uploaded to the channel by the professors. At the end of the course, students completed a questionnaire assessing learning outcomes and satisfaction. The findings showed that active participation had a direct influence on the perceived acquisition of cross-curricular competencies and on academic performance. While participation did not directly increase subjective learning or satisfaction with the course, it had an indirect influence through cross-curricular competencies. This research contributes to previous literature by showing how learner-generated content and the use of YouTube as a teaching vehicle has a positive impact on students'' learning outcomes and satisfaction.

Idioma: Inglés

DOI: 10.1016/j.compedu.2016.01.007

Año: 2016

Publicado en: Computers and Education 95 (2016), 254-269
ISSN: 0360-1315

Factor impacto JCR: 3.819 (2016)

Categ. JCR: EDUCATION & EDUCATIONAL RESEARCH rank: 7 / 233 = 0.03 (2016) - Q1 - T1
Categ. JCR: COMPUTER SCIENCE, INTERDISCIPLINARY APPLICATIONS rank: 11 / 105 = 0.105 (2016) - Q1 - T1

Factor impacto SCIMAGO: 2.653 - Computer Science (miscellaneous) (Q1) - Education (Q1) - E-learning (Q1)

Financiación: info:eu-repo/grantAgreement/ES/MINECO/ECO2012-36031
Financiación: info:eu-repo/grantAgreement/ES/MINECO/ECO2013-41257-P
Financiación: info:eu-repo/grantAgreement/ES/UZ/PIIDUZ-13-116

Tipo y forma: Artículo (Versión definitiva)

Área (Departamento): Área Comerci.Investig.Mercados (Dpto. Direc.Mark.Inves.Mercad.)