000147949 001__ 147949
000147949 005__ 20251121145034.0
000147949 0248_ $$2sideral$$a141287
000147949 0247_ $$2doi$$a10.47989/ir30341815
000147949 037__ $$aART-2025-141287
000147949 041__ $$aeng
000147949 100__ $$0(orcid)0000-0002-1376-4072$$aSiso-Calvo, Brenda$$uUniversidad de Zaragoza
000147949 245__ $$aAcademic social networks and self-branding among library and information science academics in the European Union
000147949 260__ $$c2025
000147949 5060_ $$aAccess copy available to the general public$$fUnrestricted
000147949 5203_ $$aIntroduction. This research analyses the perception and habits about digital platforms and self-branding among European scholars in the library and information science area.
Method. A survey using a questionnaire was administered online to 1,562 scholars working in public universities in the European Union. A response of 201 respondents was obtained.
Analysis. The collected data by Google Forms were processed using a specific spreadsheet in Excel and analysed using the software SPSS Statistics. Independent-samples t (two-tailed) and Chi-squared tests were used to check for significant differences between variables.
Results. Most participants think that digital platforms are useful for increasing the visibility of their work and managing their reputation, particularly ResearchGate and Google Scholar, although there is limited information in their profiles about their academic activity. The responses show a positive attitude towards personal branding, but most do not adopt it mainly due to not having enough time. Scholars who use personal branding are more committed to the use of personal websites and disseminating their academic achievements.
Conclusions. These findings support the need for more in-depth investigations related to the strategies of academics engaging in personal branding, as well as measuring the impact it has on their academic and professional careers.
000147949 540__ $$9info:eu-repo/semantics/openAccess$$aby-nc-nd$$uhttps://creativecommons.org/licenses/by-nc-nd/4.0/deed.es
000147949 590__ $$a0.9$$b2024
000147949 592__ $$a0.277$$b2024
000147949 591__ $$aINFORMATION SCIENCE & LIBRARY SCIENCE$$b93 / 166 = 0.56$$c2024$$dQ3$$eT2
000147949 593__ $$aLibrary and Information Sciences$$c2024$$dQ2
000147949 655_4 $$ainfo:eu-repo/semantics/article$$vinfo:eu-repo/semantics/publishedVersion
000147949 700__ $$0(orcid)0000-0002-3097-8734$$aArquero-Avilés, Rosario
000147949 700__ $$0(orcid)0000-0002-7149-6192$$aMarco-Cuenca, Gonzalo$$uUniversidad de Zaragoza
000147949 700__ $$aFaggiolani, Chiara
000147949 7102_ $$13011$$2040$$aUniversidad de Zaragoza$$bDpto. Ciencias Doc. Hª Ciencia$$cÁrea Biblioteconomía y Docum.
000147949 773__ $$g30, 3 (2025), 43-62$$pInf. res.$$tINFORMATION RESEARCH-AN INTERNATIONAL ELECTRONIC JOURNAL$$x1368-1613
000147949 8564_ $$s619971$$uhttps://zaguan.unizar.es/record/147949/files/texto_completo.pdf$$yVersión publicada
000147949 8564_ $$s1519946$$uhttps://zaguan.unizar.es/record/147949/files/texto_completo.jpg?subformat=icon$$xicon$$yVersión publicada
000147949 909CO $$ooai:zaguan.unizar.es:147949$$particulos$$pdriver
000147949 951__ $$a2025-11-21-14:41:11
000147949 980__ $$aARTICLE