Intention versus behaviour: integration of theories to help curb food waste among young Spanish consumers
Fraj-Andrés, Elena (Universidad de Zaragoza) ; Herrando, Carolina (Universidad de Zaragoza) ; Lucia-Palacios, Laura (Universidad de Zaragoza) ; Pérez-López, Raúl (Universidad de Zaragoza)
Resumen: Purpose: This study aims to find the most relevant variables for understanding the gap between intention and behaviour in relation to food waste reduction among young consumers, providing a theoretical framework that reveals what theories can explain this gap.
Design/methodology/approach: A qualitative analysis based on two focus groups with participants aged 18–35 was developed to examine young consumers' intention–behaviour gap.
Findings:The results suggest that a combination of variables from different theories (the theory of planned behaviour, social practice theory and value-belief-norm theory) can better explain the gap, and that other variables such as emotions, price consciousness and situational factors should also be taken into consideration. The authors also find that although some situational variables tend to reduce the gap, some specific situations do the opposite.
Originality/value: The results offer a conceptual model that combines variables from diverse theoretical streams with the aim of understanding food waste among young consumers holistically, and identify new variables that had not been considered by previous research.
Idioma: Inglés
DOI: 10.1108/BFJ-09-2021-1042
Año: 2023
Publicado en: BRITISH FOOD JOURNAL 125, 2 (2023), 250-286
ISSN: 0007-070X
Financiación: info:eu-repo/grantAgreement/ES/MICINN/PID2020-114874GB-I00
Tipo y forma: Article (PostPrint)
Área (Departamento): Área Comerci.Investig.Mercados (Dpto. Direc.Mark.Inves.Mercad.)
You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use. You may not use the material for commercial purposes. If you remix, transform, or build upon the material, you may not distribute the modified material.
Exportado de SIDERAL (2023-12-19-14:45:54)
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Design/methodology/approach: A qualitative analysis based on two focus groups with participants aged 18–35 was developed to examine young consumers' intention–behaviour gap.
Findings:The results suggest that a combination of variables from different theories (the theory of planned behaviour, social practice theory and value-belief-norm theory) can better explain the gap, and that other variables such as emotions, price consciousness and situational factors should also be taken into consideration. The authors also find that although some situational variables tend to reduce the gap, some specific situations do the opposite.
Originality/value: The results offer a conceptual model that combines variables from diverse theoretical streams with the aim of understanding food waste among young consumers holistically, and identify new variables that had not been considered by previous research.
Idioma: Inglés
DOI: 10.1108/BFJ-09-2021-1042
Año: 2023
Publicado en: BRITISH FOOD JOURNAL 125, 2 (2023), 250-286
ISSN: 0007-070X
Financiación: info:eu-repo/grantAgreement/ES/MICINN/PID2020-114874GB-I00
Tipo y forma: Article (PostPrint)
Área (Departamento): Área Comerci.Investig.Mercados (Dpto. Direc.Mark.Inves.Mercad.)
You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use. You may not use the material for commercial purposes. If you remix, transform, or build upon the material, you may not distribute the modified material. Exportado de SIDERAL (2023-12-19-14:45:54)
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Record created 2022-05-11, last modified 2023-12-19