Página principal > Comunicaciones y ponencias > Potenciando la Creatividad en Diseño Industrial a través de la Inteligencia Artificial: Estudio sobre la cocreación hombre-máquina
Resumen: The present work analyses artificial intelligence (AI) in industrial design creativity. It emphasizes creativity as a key driver of innovation, supporting collaborative and multidisciplinary approaches such as co-creation and co-design, along with AI. Additionally, AI tools generate images from text. This highlights the interaction between designers and AI in product conceptualization. A sample of 80 students in industrial design engineering is analysed. This analysis highlights the benefits and challenges of this human-machine co-creation and concluding with future development options.